Marketers Guide To Tracking Print Campaigns: Google Analytics

Have you ever wondered how you could track the effectiveness of your print collateral? Sounds nearly impossible, however, there are ways to integrate your print collateral into...

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Unique Business Cards: Soft Touch UV Coating

Looking for unique business cards? You have to FEEL the soft touch UV coating that we are applying to our new business cards. People can’t keep their hands off these cards!...

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How These Cute Little Guys Are Effecting Your SEO

Yes, penguins and pandas sure are cute, but in search marketing, they are cute little animals you want nothing to do with. Panda and Penquin are two of the larger algorithm...

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Lenticular Printing: Hue Got To See This!

Looking for a way to break through the clutter? Create an instant conversation? Nothing engages readers more than lenticular printing. Often thought as an expensive marketing...

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Gamut! That’s Not My Color: Mac OSX Monitor Calibration Made Easy

I can’t stress enough how important it is to calibrate your monitor properly. If a picture is worth a thousand words, now you know what those words are telling you. Watch...

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Why You Need Google Search Results (SEO) Now

We are just at the tip of the iceberg of what Google can do for your business; are you in the game? The marketing paradigm is changing right before are eyes. The old way of doing...

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VIDEO: sRGB and Adobe RGB Color Gamuts Explained

Have you wondered what the difference between sRGB and Adobe RGB profiles? There both RGB aren’t they? Yes, they are both RGB, but they are completely different in color...

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The Real Personal Computer

The year was 1981 and IBM just launched the 5150 Personal Computer. The 5150 started the personal computer revolution, but it took time to spread from the early adopters. It...

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VIDEO: How RGB Color is Converted to CMYK in Photoshop

I have been asked the question many times before: why does my photography/image look so flat when i convert RGB to CMYK color? Well, the answer is science. RGB is additive color...

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Online G7 Master Printer Certification

HiDefColor.com is proud to be part of G7 Master Printer network! The G7 Master Printer Certification is a qualification program that identifies printing companies that have been...

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Why

Everything we do, print or web, we believe in producing the best color in the world. We believe in challenging the status quo. We believe in thinking differently. We believe in innovation. We believe in engagement.

Think Outside The Gamut.

 

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How

Color is our passion. Color engages and subconsciously influences our decision making.  We create amazing printed material that creates emotion and crafted websites that build engagement. We create content that people will share and build search engine optimization (SEO).

Inspire Action.

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What

HiDefColor is an all-in-one creative marketing agency.

Work with Us. 313.908.0202

 

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Henning Fischer

Great! Really helped me! :) +1

NIKONGUY1960

I shared this vid in class last semester. This is my go to for sharpening.

Lians Jadan

Rick is a true expert in his field. He has provided me with strong valuable marketing insights, SEO, and winning Internet strategies that have translated into successful campaigns and high ROI for me and my clients. I strongly recommend working with Rick as he is full of knowledge, drive and expertise.

Spade193

I love this tutorial you explained everything perfectly and its something I never really knew! Usually I do my sharpening in lightroom because of the detail and masking sliders but I’m definitely going to have to give this a shot! Thanks!

SurfCracker

Rick, This IS the BEST sharpening technique Ive come across!

Ive been using in for some months now. In fact I rarely use anything else. I have also created an action for it that I use on images where I cant be bothered to go through the whole process. It works really well and if the effect is too much, you can always back off the opacity.

Thanks for the tutorial !

G.K.

congrats for creating a cool site!

K’Kio Hardin

Rick knows more about printing than anyone that I have ever met. If you are looking for a knowledgeable about color and printing there is no one better.

Pieter Timmerman

@HiDefColor You’re welcome! Stunning website either. #congratz

Youlookgreat83

This is such a great resource. It makes so much sense to present the gamuts this way. Designers and artists are all visual learners and you’ve really broken it down for us!

X-Rite is the global leader in color science, color standards and technologySeriously Funny Cards!The Grand RenovationPorsche North America
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