You Spoke, We Listened: Here’s Your Nedd!

I would like to say a huge thank you to everyone who participated in the Which Nedd contest! We were very happy with all the feedback and the amount of support you showed in...

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Cyber Print Week: Enjoy Our New eCommerce Print Site

“Practice what you preach” - Prov. Cliché:  You yourself should do the things you advise other people to do. It’s Finally Here! Yes! You asked for it, now you...

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Vote For Nedd!

Please help us decide which Nedd will be our spokesperson for our new eCommerce printing site launching December 2. We can’t decide either, help us out! Read Nedd’s...

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Marketers Guide To Tracking Print Campaigns: Google Analytics

Have you ever wondered how you could track the effectiveness of your print collateral? Sounds nearly impossible, however, there are ways to integrate your print collateral into...

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Everything we do, print or web, we believe in producing the best color in the world. We believe in challenging the status quo. We believe in thinking differently. We believe in innovation. We believe in engagement.

Think Outside The Gamut.


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Color is our passion. Color engages and subconsciously influences our decision making.  We create amazing printed material that creates emotion and crafted websites that build engagement. We create content that people will share and build search engine optimization (SEO).

Inspire Action.

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HiDefColor is an all-in-one creative marketing agency that just happens to know a thing-or-two about marketing technology.

How can we help you?

Call us and let’s talk: 313.908.0202


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Lians Jadan

Rick is a true expert in his field. He has provided me with strong valuable marketing insights, SEO, and winning Internet strategies that have translated into successful campaigns and high ROI for me and my clients. I strongly recommend working with Rick as he is full of knowledge, drive and expertise.

Pieter Timmerman

@HiDefColor You’re welcome! Stunning website either. #congratz


I shared this vid in class last semester. This is my go to for sharpening.


Rick, This IS the BEST sharpening technique Ive come across!

Ive been using in for some months now. In fact I rarely use anything else. I have also created an action for it that I use on images where I cant be bothered to go through the whole process. It works really well and if the effect is too much, you can always back off the opacity.

Thanks for the tutorial !


I love this tutorial you explained everything perfectly and its something I never really knew! Usually I do my sharpening in lightroom because of the detail and masking sliders but I’m definitely going to have to give this a shot! Thanks!

Henning Fischer

Great! Really helped me! :) +1


congrats for creating a cool site!


This is such a great resource. It makes so much sense to present the gamuts this way. Designers and artists are all visual learners and you’ve really broken it down for us!

K’Kio Hardin

Rick knows more about printing than anyone that I have ever met. If you are looking for a knowledgeable about color and printing there is no one better.

X-Rite is the global leader in color science, color standards and technologySeriously Funny Cards!The Grand RenovationPorsche North America